Machinery Row Marker

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Madison in Dane County, Wisconsin — The American Midwest (Great Lakes)

Machinery Row
1898-1914

Machinery Row Marker Photo, Click for full size

By William J. Toman, February 25, 2011

1. Machinery Row Marker

Inscription. This block long group of brick buildings was originally known the Brown Brothers' Business Block. It earned the nickname "Machinery Row" when several agricultural implement branch houses located here, part of the lively railroad shipping business that flourished in Madison in the early 1900s. This substantial Romanesque Revival block was designed by the prominent local architectural firm Conover and Porter. It was built gradually, in sections, replacing older wooden structures and an ice house.

Erected 1980 by the Madison Landmarks Commission. (Marker Number 62.)

Marker series. This marker is included in the Wisconsin, Madison Landmarks Commission marker series.

Location. 43° 4.564′ N, 89° 22.513′ W. Marker is in Madison, Wisconsin, in Dane County. Marker is at the intersection of Williamson Street and South Blair Street (U.S. 151), on the right when traveling east on Williamson Street. Click for map. Marker is at or near this postal address: 601 Williamson Street, Madison WI 53703, United States of America.

Other nearby markers. At least 8 other markers are within walking distance of this marker. Johann and Elsbeth Reiner Tree (within shouting distance of this marker); Tragedy of War (about 400 feet away, in a direct line); Wisconsin Wagon Company Factory (about 600 feet away); Madison Gas & Electric Company Powerhouse (approx. 0.2 miles away); Nelson House (approx. 0.2 miles away); Mattermore - Malaney House (approx. 0.2 miles away); St. Patrick's Church (approx. 0.2 miles away); Kircher House (approx. 0.2 miles away). Click for a list of all markers in Madison.

By William J. Toman, February 25, 2011

2. Machinery Row Marker

The marker is just to the left on the near, west corner of the building (to the left of the SALE sign).

Related markers. Click here for a list of markers that are related to this marker. This is a list of markers for buildings designed by Conover.

Also see . . .
1. Madison Landmarks Commission. The landmark nomination form for the building. (Submitted on February 26, 2011, by William J. Toman of Green Lake, Wisconsin.)

2. Machinery Row. Site of the building owner, with some additional history. (Submitted on February 26, 2011, by William J. Toman of Green Lake, Wisconsin.)

Machinery Row Photo, Click for full size

By William J. Toman, February 25, 2011

3. Machinery Row

This is the view of the north corner of the building, with the Williamson Street side of the building on the right.

By William J. Toman, February 25, 2011

4. Machinery Row

This is a view of the southeast, Lake Monona side of the building, which more clearly shows the different phases of construction.

Credits. This page originally submitted on February 26, 2011, by William J. Toman of Green Lake, Wisconsin. This page has been viewed 245 times since then. Photos: 1, 2, 3, 4. submitted on February 26, 2011, by William J. Toman of Green Lake, Wisconsin.