Photograph as originally submitted to this page in the Historical Marker Database www.HMdb.org. Click on photo to resize in browser. Scroll down to see metadata.

Photographer: Postcard published by Western Publishing & Novelty Co. (courtesy Loyola Marymount University)
Taken: 1922
Caption: Pleasure Pier, Santa Monica, California
Additional Description: "A bird's eye view looking southwest towards the Santa Monica pier and the southern corner of Palisades Park....The Santa Monica Municipal Pier was built in the early 1900s. Charles Looff, known for his career building amusement park rides at Coney Island at other locations across America, built an adjoining Pleasure Pier next to the Municipal Pier around 1916. The completed pier was 178,200 square feet and included restaurants, a carousel, a roller coaster and other attractions. The Aeroscope ride, a tower structure to the west of the Hippodrome building, launched six-passenger boats into the air and whirled them around at 35 miles per hour. In 1924, Looff sold the pier to the Santa Monica Pleasure Pier Company, who expanded it to include the La Monica Ballroom towards the ocean end of the pier. The two adjoined piers later became known as simply, "The Pier," and was acquired by the city in the 1950s. The Pier was declared a Santa Monica City Landmark in 1976." - William H. Hannon Library, Loyola Marymount University
Submitted: July 4, 2018.
Database Locator Identification Number: p433636
File Size: 0.039 Megabytes

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