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MARKER DATABASE
“Bite-Size Bits of Local, National, and Global History”
“Bite-Size Bits of Local, National, and Global History”
Wichita in Sedgwick County, Kansas — The American Midwest (Upper Plains)
 

Modern Cleaners / Dye Chile

1922

 
 
Modern Cleaners / Dye Chile Marker image. Click for full size.
By William Fischer, Jr., September 4, 2011
1. Modern Cleaners / Dye Chile Marker
Inscription.

Modern Cleaners
Larkspur Restaurant
No. 904-906 E. Douglas

1903-1922
The building located on East Douglas housed a series of businesses; first, James C. Smyth Hide Co., then Beacon Tire, and, in 1922, Modern Cleaners.

Dye Chile
No. 120 N. Mosley
For almost seven decades, William A. Dye was known as the "Chili King of the West." He built his international business on imported spices and peppers with Wichita as his headquarters.

During WWI, he gave American soldiers in Europe free samples and a spicy reminder of home. Such marketing techniques created a need for expansion. In 1923, Dye moved his Dye's Chile Mixture and Jobber of Mexican Chile manufacturing business to 120 N. Mosley.

W.A. Dye - Wichita's Chile King was a grocer who became a fast-food entrepreneur with his chili.

"Juan the Chili Kid" was Dye's company trademark. Dye created many of his company's sales slogans.
 
Location. 37° 41.239′ N, 97° 19.663′ W. Marker is in Wichita, Kansas, in Sedgwick County. Marker is on Mosley near 1st Street, on the left when traveling north. Touch for map. Marker is on the plaza immediately north of the Museum of World Treasures. Marker is at or near this postal address: 835 East 1st Street, Wichita KS 67202, United States of America.
 
Other nearby markers.
Modern Cleaners Marker image. Click for full size.
By William Fischer, Jr., September 4, 2011
2. Modern Cleaners Marker
At least 8 other markers are within walking distance of this marker. Oldtown Marketplace (here, next to this marker); Warehouse District (here, next to this marker); Riding the Rails (here, next to this marker); Simmons Hardware Company (here, next to this marker); Simmons Hardware Company / Hockaday Paint Company (here, next to this marker); Coleman Company (here, next to this marker); Union Station and the Santa Fe (here, next to this marker); Johnson-Frazier Building / Cox Produce Company (here, next to this marker). Touch for a list and map of all markers in Wichita.
 
Also see . . .
1. Oldtown Wichita History. (Submitted on June 19, 2012, by William Fischer, Jr. of Scranton, Pennsylvania.)
2. Dye Chile Materials and History. (Submitted on June 19, 2012, by William Fischer, Jr. of Scranton, Pennsylvania.)
 
Categories. Industry & CommerceMan-Made Features
 
Dye Chile Marker image. Click for full size.
By William Fischer, Jr., September 4, 2011
3. Dye Chile Marker
Ad Card on Dye Chile Marker image. Click for full size.
By Dye Chile Co., undated
4. Ad Card on Dye Chile Marker
"Juan the Chili Kid"
Oldtown Markers at Museum of World Treasures Plaza image. Click for full size.
By William Fischer, Jr.
5. Oldtown Markers at Museum of World Treasures Plaza
Dye Chile Co. Bldg Frontispiece image. Click for full size.
By William Fischer, Jr., September 4, 2011
6. Dye Chile Co. Bldg Frontispiece
Dye Chile Company Building image. Click for full size.
By William Fischer, Jr., September 4, 2011
7. Dye Chile Company Building
 
 
Credits. This page was last revised on June 16, 2016. This page originally submitted on June 19, 2012, by William Fischer, Jr. of Scranton, Pennsylvania. This page has been viewed 248 times since then and 23 times this year. Photos:   1, 2, 3, 4. submitted on June 19, 2012, by William Fischer, Jr. of Scranton, Pennsylvania.   5. submitted on June 17, 2012, by William Fischer, Jr. of Scranton, Pennsylvania.   6, 7. submitted on June 19, 2012, by William Fischer, Jr. of Scranton, Pennsylvania.
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