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Rittenhouse Square in Philadelphia in Philadelphia County, Pennsylvania — The American Northeast (Mid-Atlantic)
 

20th & Market

On this block in 1928

 
 
20th & Market Marker image. Click for full size.
Photographed By Devry Becker Jones (CC0), March 20, 2022
1. 20th & Market Marker
Inscription.
The gala opening of the Mastbaum Theatre took place on February 28, 1929, and featured an orchestra, chorale ensemble, and ballet troupe to accompany the world premiere of the Warner Brothers movie Sonny Boy. The lavish theater could seat 4,717 people and boasted multiple lobbies, balconies, tapestries, statues, and crystal chandeliers—to the tune of $5.5 million. As the suburbs expanded, the movie industry changed with distributors seeking more flexibility, leading to the introduction of the multiplex. Television also diversified entertainment options making large palaces like the Mastbaum obsolete. It was demolished in 1958, and the site remained vacant for almost 20 years until the Commerce Square office towers, designed by I.M. Pei, were built in 1987 and 1992.

In 1928
President:
Calvin Coolidge (R)
Mayor: Harry Arista Mackay (R)
Philadelphia population: 1,823,779

Money matters
Average annual salary for a public school teacher: $1,433
Loaf of bread: 5¢
Eggs: 57¢/dozen
Coffee: 46¢/pound
Sugar: 6¢/pound¢
Tea: 68¢/pound
Waffle iron: $9.75
Camera: $80
Hoover vacuum cleaner: $75
Alarm clock: $3.25
Toothbrush: 50¢
Annual subscription to the Wall Street Journal: $15
Baseball
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glove: $3

Events
April 4— Maya Angelou, American poet and novelist was born.

June 2— Velveeta Cheese was created by Kraft Foods

June 17— Amelia Earhart became the first woman to fly across the Atlantic. She was a passenger in a plane piloted by Wilmer Stultz.

July 6— The first all-talking motion picture, Lights of New York, was shown in New York.

December 7— Noam Chomsky, famous American linguist, was born.

The breakfast cereal Rice Krispies was introduced by the Kellogg Company.

Peanut butter cracker sandwich packets began selling under the name PAB by National Biscuit Company for 5¢ each.

Presidential candidate Herbert Hoover called for "a chicken in every pot and two cars in every garage."
 
Erected 2017 by Center City District, Philadelphia.
 
Topics and series. This historical marker is listed in these topic lists: ArchitectureArts, Letters, MusicEntertainmentIndustry & Commerce. In addition, it is included in the Pennsylvania, Ride! Philadelphia series list. A significant historical date for this entry is February 28, 1929.
 
Location. 39° 57.211′ N, 75° 10.403′ W. Marker is in Philadelphia, Pennsylvania, in Philadelphia
20th & Market Marker image. Click for full size.
Photographed By Devry Becker Jones (CC0), March 20, 2022
2. 20th & Market Marker
County. It is in Rittenhouse Square. Marker is at the intersection of Market Street (Pennsylvania Route 3) and South 20th Street, on the left when traveling west on Market Street. Touch for map. Marker is at or near this postal address: 2000 Market St, Philadelphia PA 19103, United States of America. Touch for directions.
 
Other nearby markers. At least 8 other markers are within walking distance of this marker. On this block in 1931 (about 600 feet away, measured in a direct line); On this block in 1958 (about 700 feet away); 19th & Chestnut (about 700 feet away); a different marker also named 19th & Chestnut (about 800 feet away); The Alexander Building (approx. 0.2 miles away); Alfred J. Reach (approx. 0.2 miles away); Benjamin Rush Medicinal Plant Garden (approx. 0.2 miles away); First Unitarian Church of Philadelphia (approx. 0.2 miles away). Touch for a list and map of all markers in Philadelphia.
 
 
Credits. This page was last revised on February 2, 2024. It was originally submitted on March 28, 2022, by Devry Becker Jones of Washington, District of Columbia. This page has been viewed 190 times since then and 50 times this year. Photos:   1, 2. submitted on March 28, 2022, by Devry Becker Jones of Washington, District of Columbia.
 
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May. 17, 2024