Lansing in Ingham County, Michigan — The American Midwest (Great Lakes)
William Crapo “Billy” Durant 1861-1947
Unlike most automotive pioneers, Flintís William Durant was not an inventor. Co-owner of the nationís largest horse-drawn carriage company, he was a super salesman who saw the sales and marketing potential of the automobile.
Impressed with a 1904 Buick, Durant reorganized the company. In 1908 he incorporated General Motors, which was capitalized at $2,000. Within the first two years, Durant brought more than 30 firms into GM, including Buick, Cadillac, Oakland (Pontiac), Oldsmobile and the predecessors of the AC Spark Plug and GMC Truck. Forced out of GM, Durant formed Chevrolet and other companies. After gaining and losing control of GM again, he created Durant Motors, which had factories in Flint and Lansing.
Marker series. This marker is included in the Michigan Walk of Fame marker series.
Location. 42° 44.153′ N, 84° 33.124′ W. Marker is in Lansing, Michigan, in Ingham County. Marker is on North Washington Square, on the right when traveling south. Touch for map. Marker is at or near this postal address: 309 North Washington Square, Lansing MI 48933, United States of America.
Other nearby markers. At least 8 other markers are within walking distance of this marker. Elijah McCoy 1843-1929 (a few steps from this marker); Muzyad Yahkoob “Danny Thomas” 1914-1991 (a few steps from this marker); Walter Reuther 1907-1970 (a few steps from this marker); Jonas Salk 1914-1995 (within shouting distance of this marker); Gordie Howe b. 1928 (within shouting distance of this marker); Eero Saarinen 1910-1961 (within shouting distance of this marker); Drs. Pearl Kendrick and Grace Eldering (about 300 feet away, measured in a direct line); Mack-e-te-be-nessy “Andrew J. Blackbird” c. 1815-1908 (about 300 feet away). Touch for a list and map of all markers in Lansing.
Also see . . . William C. Durant, from Wikipedia. (Submitted on June 16, 2017, by Bill Rieske of Lansing, Michigan.)
Categories. • Industry & Commerce •
Credits. This page was last revised on June 16, 2017. This page originally submitted on May 26, 2017, by Bill Rieske of Lansing, Michigan. This page has been viewed 69 times since then. Photo 1. submitted on May 26, 2017, by Bill Rieske of Lansing, Michigan. • Bill Pfingsten was the editor who published this page.