2728 Cherokee Street

2728 Cherokee Street. Pfeifer's Saloon. Henry Becker was hired in 1895 by H.E. Pfeifer to construct a two story dwelling and store. Becker had recently completed a building employing similar stylistic elements for Jeremiah Thompson at the northwest corner of Cherokee and Oregon. After completion of the building, John Peters managed a saloon at this location. In 1899, following the street car lines radiating away from the city center, Joseph Pfeifer left his saloon on Poplar Street to take over operations at this location. Pfeifer operated his saloon until the enforcement of the Volstead Act in 1920. This act created a law forbidding the production and sale of alcoholic beverages. Prohibition remained in effect for the next 13 years., Unable to continue his saloon, Pfeifer left this location to conduct a business selling cigars across Cherokee Street at the Cinderella. After Pfeifer's departure, this location was transformed in 1925 into a jewelry store managed by Roy Dixon. During the early twentieth century, offering credit plans for the purchase of jewelry was fairly uncommon. This revolutionary concept gained popularity and jewelry stores that offered credit plans expanded throughout the commercial districts of the United States. For the following six decades a jewelry store remained in this location.