Downtown in Roanoke, Virginia — The American South (Mid-Atlantic)
North Jefferson Street
Stone printing was not owned by the N&W, but this close proximity to the Railroad's headquarters brought much contact with the Railroad and Hotel, and Stone was the printer of choice for both the Hotel and Railroad for many years. One can be certain that the Railroad holdings and business was quite important to the bottom line for a number of years.
The Stone influence was widespread on many of the Railroad's advertising pieces. Edward Stone's wife is credited with originating the Hotel Roanoke's famed Dogwood china pattern. It is very likely that a now unknown Stone Printing artist produced the artwork for the pattern which was used at the Hotel until 1989. The dogwood art is still in use many places throughout the Hotel.
Stone was quite successful as a printer, doing large quantities of important work for the Railroad over the years. As times changed, Stone was taken over by the Hickory Printing Group from North Carolina and moved to new quarters near the airport, but that was short lived and the Stone name passed from the Roanoke business scene some years ago.
All Photos and Items: Norfolk and Western Railway/Kenneth L. Miller Collection
Panel Design and Content by Miller Design & Photography ©2006
Topics. This historical marker is listed in these topic lists: Industry & Commerce • Railroads & Streetcars. A significant historical year for this entry is 1891.
Location. 37° 16.389′ N, 79° 56.438′ W. Marker is in Roanoke, Virginia. It is in Downtown. It is at the intersection of Norfolk Avenue Southwest and South Jefferson Street, on the left when traveling east on Norfolk Avenue Southwest. Marker is located along the walkway near Roanoke Station, overlooking active railroad tracks to the north and North Jefferson Street across the tracks in the distance. Touch for map. Marker is in this post office area: Roanoke VA 24011, United States of America. Touch for directions.
Regionally, this marker is in the Mountain Region and in Southwest Virginia. It is also in the American South and specifically in the Upper South. Globally, it is in the North Atlantic Region, North America, the Western Hemisphere, the Western World, and the Anglosphere. Historically, it finds itself in what was once the territory of the Mississippian Culture, one of the original Thirteen Colonies, one of the Confederate States of America, and the Antebellum South.
Other nearby markers. At least 8 other markers are within walking distance of this marker: Norfolk & Western General Office Building (a few steps from this marker); Hotel Roanoke

Norfolk and Western Railway/Kenneth L. Miller Collection
2. Marker detail: Aerial view, about 1953 & Looking South on Jefferson Street
Top: This aerial view, about 1953, gives the viewer some idea of the layout of North Jefferson and the area around it. (1) is the approximate location of the viewer (2) General Office Building-South, built 1896 (3) General Office Building-North, built 1931 (4) Stone Printing Company (5) Hotel Roanoke (6) N&W Passenger Station
Bottom: Looking South on Jefferson Street. This was once a busy pedestrian and traffic crossing. The Railway Express Agency truck at left was once as common a sight as Fed Ex and UPS trucks are today.
Bottom: Looking South on Jefferson Street. This was once a busy pedestrian and traffic crossing. The Railway Express Agency truck at left was once as common a sight as Fed Ex and UPS trucks are today.
Another marker is no longer nearby. First Train to Big Lick (was within shouting distance of this marker but has been confirmed missing).

Norfolk and Western Railway/Kenneth L. Miller Collection
4. Marker detail: Stone N&W Calendars
One of the widest spread Stone Printing jobs were the N&W Calendars. These calendars circulated all over the world in their heyday. It was such a large job, the company began printing these 1941 calendar pages in January of the prior year. Top Right: boxes of finished calendars awaiting shipment. Bottom Right: One of many bags of N&W material being shipped from Stone.

Norfolk and Western Railway/Kenneth L. Miller Collection
6. Marker detail: Norfolk & Western 1938 Centennial poster
One of Stones best known and probably most collectible items is the poster printed for the N&Ws Centennial in September 1938. Only 2,000 were printed and distributed, due to the thin paper stock, very few survive in excellent condition.

Norfolk and Western Railway/Kenneth L. Miller Collection
7. Marker detail: Norfolk & Western 1941 Guide to Coal Mines
This attractive young lady is presenting a potential client with the Norfolk and Western guide to coal mines in July 1941. This was one of countless publicity photos made by the railroad for ads and magazine articles.

Norfolk and Western Railway/Kenneth L. Miller Collection
8. Marker detail: Examples of the wide variety of publications that N&W had Stone print over the years
Left: A rail travel book from 1947 depicting scenes of Virginia.
Right: An industrial development guide from about the same time attempting to draw companies to the area served by Norfolk and Western.
Right: An industrial development guide from about the same time attempting to draw companies to the area served by Norfolk and Western.
Credits. This page was last revised on February 1, 2023. It was originally submitted on May 31, 2019, by Cosmos Mariner of Cape Canaveral, Florida. This page has been viewed 382 times since then and 23 times this year. Photos: 1, 2, 3, 4, 5, 6. submitted on May 31, 2019, by Cosmos Mariner of Cape Canaveral, Florida. 7, 8. submitted on June 1, 2019, by Cosmos Mariner of Cape Canaveral, Florida. 9. submitted on May 31, 2019, by Cosmos Mariner of Cape Canaveral, Florida.



