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Prescott in Yavapai County, Arizona — The American Mountains (Southwest)
 

Site of Goldwater Brothers Mercantile

 
 
Site of Goldwater Brothers Mercantile Marker image. Click for full size.
Photographed by Joseph Cavinato, July 7, 2009
1. Site of Goldwater Brothers Mercantile Marker
Inscription. The Goldwater Brothers, Morris and Michael, arrived in Arizona from California in 1876. They opened one of the area's first general merchandising stores on the southeast corner of Cortez and Goodwin (where City Hall is now located). Three years later they built a new, larger establishment on this site. A leading citizen of early Prescott, Morris served as mayor from 1879-1880, 1894-1897, 1905-1913, and 1919-1927. Both of the Goldwater homes in Prescott are still standing, and one is listed in the National Register of Historic Places. In 1964, Morris' nephew, Barry, announced his candidacy for President of the United States from the Courthouse steps across the street. A local landmark for over 100 years, the building, best known then as the "Studio Theater", was torn down in 1978.
 
Erected by Historic Preservation Fund and the City of Prescott.
 
Topics. This historical marker is listed in these topic lists: ArchitectureIndustry & Commerce. A significant historical year for this entry is 1876.
 
Location. 34° 32.446′ N, 112° 28.112′ W. Marker is in Prescott, Arizona, in Yavapai County. It is at the intersection of South Cortez Street and East Union Street on South Cortez Street. Touch for map. Marker is in this post office area: Prescott AZ 86301, United States of America. Touch for directions.

Regionally, this marker is in the Prescott Area. It is also in the American Southwest and in the Mountain West. Globally, it is in North America, the Western Hemisphere, the Western World, and the Anglosphere. Historically, it finds itself in what was once New Spain and also Mexico’s Alta California.

Other nearby markers. At least 8 other
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markers are within walking distance of this marker: Our Creeks are Alive! (within shouting distance of this marker); The Historic Yavapai County Courthouse Plaza Fountain (about 300 feet away, measured in a direct line); Knights of Pythias Building (about 300 feet away); Site of Territorial Courthouse (about 400 feet away); Statehood Tree / Centennial Witness Tree (about 400 feet away); The Bank of Arizona and the Electric Buildings (about 400 feet away); Site of Howey's Hall (about 400 feet away); Frank Brito (about 400 feet away). Touch for a list and map of all markers in Prescott.
 
Site of Goldwater Brothers Mercantile image. Click for full size.
Photographed by Joseph Cavinato, January 1, 2003
2. Site of Goldwater Brothers Mercantile
 
 
Credits. This page was last revised on June 28, 2025. It was originally submitted on July 7, 2009, by Joseph Cavinato of Fountain Hills, Arizona. This page has been viewed 1,715 times since then and 30 times this year. Photos:   1, 2. submitted on July 7, 2009, by Joseph Cavinato of Fountain Hills, Arizona. • Syd Whittle was the editor who published this page.
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Jun. 11, 2026