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Ponca City in Kay County, Oklahoma — The American South (West South Central)
 

Royalty Building

 
 
Royalty Building Marker image. Click for full size.
Photographed by Cosmos Mariner, September 10, 2024
1. Royalty Building Marker
Inscription.
The Royalty building is one of many architectural legacies left by oilman E.W. Marland. This Mission-styled structure was designed by architect John Duncan Forsyth, who also created the two buildings to the east of the Royalty building. According to the oilman's biographer, Marland was fascinated by southwest Indian architecture and this is reflected in this block. The Royalty building reportedly cost $100,000 to construct. Although initial plans for this building started in 1926, they were not realized until 1929. During this time Marland suffered severe financial problems and in May 1929 he resigned from the Marland Oil Company. From his new offices in this building he intended to create a new oil empire.

The lower floor of the Royalty building has always been used for retail. Piggly Wiggly was located at the corner until the 1940s. The grocery store allowed customers to pick their own grocery items instead of a clerk handing the item over the counter. In the 1920s this was a new and popular concept. During the store's grand opening customers were treated to a sampling of 298 different types of cakes which could be purchased
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at the store. Ladies were given flowers and gentlemen received cigars.

The store located to the east of Piggly Wiggly was originally leased to Sears, Roebuck and Company. The store advertised they stocked over 6,000 separate items. The first floor sold clothing and sporting goods and the basement displayed automotive and household accessories. Sears Roebuck only stayed at this address for a few years.

The Harold J. Barnes Shoe Store was the first tenant east of Sears. After a few years this address was converted into a paint and wallpaper store, which it remained for almost 50 years.

The top floor of the Royalty building contained twenty-eight offices, including a suite of six for Marland's personal use and four for the E.W. Marland Company. Southland Royalty Company, another company in which Marland had interest, occupied eight offices. Architect John Duncan Forsyth also had an office here as well as several attorneys and small oil companies.

Marland had large land holdings in Mexico and the decorative tile which enhance the second story and the Fourth Street entrance are undoubtedly from that country. The Aztec and Mayan influence
Royalty Building Marker image. Click for full size.
Photographed by Cosmos Mariner, September 10, 2024
2. Royalty Building Marker
The marker is mounted between the left and center storefront windows.
is especially visible on the door surround at this entrance.

In the late 1940s another well-known Ponca City family gained ownership of the Royalty building. Daniel J. Donahoe came to Ponca City shortly after the 1893 land run and became prominent in business and real estate circles. Today his heirs continue stewardship of this rich architectural heritage.
 
Erected by Ponca City Main Street Authority.
 
Topics and series. This historical marker is listed in these topic lists: ArchitectureIndustry & Commerce. In addition, it is included in the National Register of Historic Places (NRHP) series list. A significant historical year for this entry is 1929.
 
Location. 36° 42.224′ N, 97° 4.78′ W. Marker is in Ponca City, Oklahoma, in Kay County. It is on Grand Avenue East (Business U.S. 60) near North 4th Street, on the right when traveling west. The marker is mounted at eye-level, directly on the subject building, between the left and center storefront windows facing Grand Avenue. Touch for map. Marker is at or near this postal address: 401 Grand Avenue East, Ponca City OK 74601, United States of America. Touch for directions.

Regionally,
Royalty Building (<i>southwest elevation</i>) image. Click for full size.
Photographed by Cosmos Mariner, September 10, 2024
3. Royalty Building (southwest elevation)
this marker is in the American South, specifically on the prairies, and on the Southern Plains. Globally, it is in North America, the Western Hemisphere, the Western World, and the Anglosphere. Historically, it finds itself in what was once the territory of the Mississippian Culture, the Louisiana Purchase, and Cherokee Outlet.

Other nearby markers. At least 8 other markers are within walking distance of this marker: #6 British Flying Training School (a few steps from this marker); Lewis Haines (Lew) Wentz (within shouting distance of this marker); Post Office and Court House (within shouting distance of this marker); Oklahoma City Bombing Memorial (within shouting distance of this marker); Marland Building (within shouting distance of this marker); Montgomery Ward Building (within shouting distance of this marker); Mrs. W.T. Oates (about 300 feet away, measured in a direct line); E. W. Marland (about 400 feet away). Touch for a list and map of all markers in Ponca City.
 
Regarding Royalty Building. Contributing property, Downtown Ponca City Historic District, National Register of Historic Places № 10001010.
From
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the National Register Nomination prepared by Kelli E. Gaston, June 2010:

The buildings in the Ponca City Downtown Historic District reflect the commercial growth of this community, growth spurred by farming and the discovery of oil and natural gas reserves in the area. The district comprises the historic core of downtown development and is centered along Grand Avenue. Overall, the district retains much of its historic character with relatively few modern intrusions.

Royalty Building, 401 East Grand Avenue
This two-story corner stucco clad Mission/Spanish Colonial Revival building has three storefronts along Grand divided by elaborate stucco pilasters. The west elevation of the building is asymmetrical with the decorative emphasis placed on the left side of this faηade, including brick and terra cotta accents in an arched shape surrounding the doorway. The doorway also has terra cotta quoining. Above the elaborate entryway, there is a single one over one window located higher up along the second-floor wall. This window has a stuccoed canopy.


 
Also see . . .
1. Ernest Whitworth Marland (Wikipedia).
Excerpt:  American lawyer, oil businessman in Pennsylvania and later Oklahoma, and politician who was a United States Representative and 10th Governor of Oklahoma. Marland made his earlier fortunes in oil in Pennsylvania in the early 1900s and more later in Oklahoma during the 1920s. In 1920, he was estimated to be worth $85 million dollars - roughly $910 million dollars in 2024 U.S. dollars. That year he founded the Marland Oil Company in Ponca City and served as its president. In 1928, the Marland Oil Company was taken over in a hostile bid process by famous Wall Street / New York City financier tycoon J. P. Morgan, Jr. and was merged with the Continental Oil and Transportation Company (CONOCO). Marland's oil empire was destroyed, and he was pushed out of the company leadership.
(Submitted on December 25, 2024, by Cosmos Mariner of Cape Canaveral, Florida.) 

2. John Duncan Forsyth (Wikipedia).
Excerpt:  John Duncan Forsyth (1886 or 1887–1963) was a Scottish-American architect who became prominent in Oklahoma. He immigrated to the United States in 1908. In 1921 Forsyth moved to Tulsa, Oklahoma, where he became associated with Tulsa architect John McDonnell. He received his Oklahoma architect's license in 1925. Based in Tulsa and working in a variety of styles, he was connected with a number of significant buildings around the state.
(Submitted on December 25, 2024, by Cosmos Mariner of Cape Canaveral, Florida.) 
 
 
Credits. This page was last revised on July 15, 2025. It was originally submitted on December 24, 2024, by Cosmos Mariner of Cape Canaveral, Florida. This page has been viewed 439 times since then and 42 times this year. Photos:   1, 2, 3. submitted on December 25, 2024, by Cosmos Mariner of Cape Canaveral, Florida.
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Jul. 11, 2026