Birmingham in Jefferson County, Alabama — The American South (East South Central)

Don't Tread on Me

By Bill Pfingsten, April 5, 2014

1. Don't Tread on Me Marker

Inscription. Click to hear the inscription.

Leaders of the Southern Christian Leadership Conference (SCLC) learned they could apply economic pressure to White businesses with more effective results than moral persuasion alone. Therefore, the central strategy of the Birmingham Campaign targeted the City's retail base. "Project C" (the "C" stood for "confrontation") started with sit-ins at Birmingham lunch counters and continued with marches, pickets and boycotts of Birmingham retail stores. Movement leaders used these non-violent direct actions to disrupt White businesses and hurt their profit margins. The SCLC's goal was to create an economic crisis, forcing Whites to negotiate with Blacks who demanded equal rights and an end to segregation.

Topics. This historical marker is listed in these topic lists: African Americans • Civil Rights.

Location. 33° 30.989′ N, 86° 48.856′ W. Marker is in Birmingham, Alabama, in Jefferson County. Marker is on 6th Avenue N. Touch for map. Marker is in this post office area: Birmingham AL 35203, United States of America. Touch for directions.

Other nearby markers. At least 8 other markers are within walking distance of this marker. Dr. Martin Luther King, Jr. (here, next to this marker); a different marker also named Don't Tread on Me

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(here, next to this marker); Jim Crow on the Books (a few steps from this marker); a different marker also named Dr. Martin Luther King, Jr. (a few steps from this marker); Rev. Fred Shuttlesworth (within shouting distance of this marker); The Children's Crusade (within shouting distance of this marker); Police Presence (within shouting distance of this marker); Sixteenth Street Baptist Church (within shouting distance of this marker). Touch for a list and map of all markers in Birmingham.

Credits. This page was last revised on June 16, 2016. It was originally submitted on April 16, 2014, by Bill Pfingsten of Bel Air, Maryland. This page has been viewed 514 times since then and 6 times this year. Last updated on April 16, 2014, by Keith S Smith of West Chester, Pennsylvania. Photo 1. submitted on April 16, 2014, by Bill Pfingsten of Bel Air, Maryland.